OUr story
Your on the ground
sourcing team in Vietnam
bringing visibility, structure, and control to your production
We grew up inside the global supply chains of China and Vietnam, that is how we learned how production in emerging markets does not centralize in a single factory. It runs through a fragmented network of small players across material hubs and production stages.
And when visibility is low, the system runs on trust.
The fragmented production structure
In 2026, sourcing looks easier than ever. AI platforms can connect you directly to suppliers, compare quotes, and streamline workflows.
But the underlying production structure has not changed.
In handicrafts, for example, production still flows from farmers → raw material traders → artisans → collectors → exporters → importers → retailers.
An order of 2,000 units is often spread across 25–50 artisan households, each producing only 10–40 pieces per day. That means 70–90% of production happens outside the exporter’s direct control, outside your visibility.
At the same time, more than 6,000 small exporters share a US$ 3.5–4.0B export market.
The result is a highly fragmented system with uneven capability and limited control.
These layers exist for a reasons.
Farmers and artisans operate on tight cash cycles. They cannot fund raw materials or wait for payment, so traders and collectors finance production and keep it moving. Artisans are skilled but many cannot interpret spec sheets, manage sampling iterations, or meet compliance standards. So intermediaries translate your requirements into something production groups can execute.
The multi-layered structure keeps the system running,
at the cost of visibility
As volume scales, your risks scale with you.
Issues like mold, inconsistency, or material variation often start upstream, where control is weakest. Final inspections only check a small sample, making it hard to detect problems across dispersed production.
Pricing is equally opaque.
Artisans typically capture 20–30% of FOB value, exporters 55–70%, with traders adding another 10–15% in between. Similar products can vary by 20–40% in price, with little clarity on whether the difference comes from quality, design or layered margins.
GreenHill is built to bring transparency and visbility
With our market know-how and deep network across material and production hubs, we will act as your on the ground sourcing team in Vietnam.
A single point of contact bringing transparency, visibility, structure, and control to every stage of your production
01
Source directly from suppliers with the strongest craftsmanship, material advantage, and cost position for your product
02
Map and monitor production from raw material to final shipment
03
Coordinate and work with multiple specialized suppliers to optimize quality, cost, and scalability
What this mean for you?
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Full visibility: understand how your products are actually made, from raw materials to drying, production, and final packaging
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Your production scales with structure, not variability
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Transparent pricing: clear cost breakdown at every stage, benchmarked to real market data, with no hidden margins
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Optimized sourcing: access multiple specialized exporters through to maximize quality and cost efficiency
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Centralized coordination: packing, documentation, and shipment timelines managed across all suppliers
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Less operational burden, fewer issues to fix, more time to focus on growth
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One point of contact: we act as your single point of contact, managing the entire process end-to-end
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Your production scales with structure, not variability
-
Transparent pricing: clear cost breakdown at every stage, benchmarked to real market data, with no hidden margins
-
Full visibility: understand how your products are actually made, from raw materials to drying, production, and final packaging